Hi Anil, a fantastic post. I would like to know your opinion since in my case I do not have the budget to keep two tools at the same time. I currently use semrush since there are things that I like a lot but I have doubts about the speed of the backlink audit tool. Recently I have encountered a problem in which semrush has not detected backlinks that were potentially dangerous to my website and this has hurt me. This part worries me a little because I’ve already seen the ears of the wolf. On the price-quality ratio of the two tools, would you continue with semrush or would you go to ahrefs? Thank you very much!
You can schedule a weekly technical SEO audit and our Site Audit tool will automatically start crawling your website. You’ll get a notification when it is finished in your inbox. By running website SEO audits on a regular basis, you are tracking the progress of your website’s health. With the Compare Crawls and History reports, and mini-trends on the Overview, Issues, and Page reports, you can analyze the results of different SEO audits and track changes in the number of issues over time.
Great article. Before reading this I was practically sold on SEMrush. However, after reading this article and the comments from other readers, I’m realizing I shouldn’t be so quick to pull the trigger and that Ahrefs may in fact be what I’m looking for. I will most likely do the trial period for both before deciding, but this article definitely opened my eyes to Ahrefs possibly being my best option (instead of SEMrush). Thanks for taking the time to write this article. Great work. 

The dashboard is an easy way to get an overall picture of our ranking, backlinks, and organic traffic. And as a small company looking to drive brand awareness through search, their keyword exploration tools are essential to our SEO strategy. It's also a pretty straightforward tool to use, so can you jump right in and get a lot of benefits straight away.
A few years back we decided to move our community forum from a different URL (myforum.com) to our main URL (mywebsite.com/forum), thinking all the community content could only help drive additional traffic to our website. We have 8930 site links currently, which probably 8800 are forum content or blog content. Should we move our forum back to a different URL?

The pricing policy. I purchased the tool for 12 months in end of Jan 2018. This included 5000 SERP updates with a standard plan and all of a sudden, Ahref changed this back to 1000 without any warning. Their pricing page wasn't even reflecting this change, and I was informed about that when talking to a support rep. I understand the Company wants to increase pricing based on improved tools, but when you have made a 12 months purchase in advance, you would expect this new pricing to apply by the end of your contract at least... Or potentially to be grandfathered in the old pricing. But No - Ahref will basically apply this very aggressively with no warning at all or heads up. It's sad, in fact very sad as it shows the company is definitely not customer-centric.
Thank you for the great checklist. It is really useful and gave us a couple of new hints on optimization process. We’ve been using WebSite Auditor and found it exremely helpful in site’s structure and content analysis, bringing all the statistical information on the validation errors, social mentions, duplicate stuff, etc. under one roof. Still there is so many different SEO information you sometimes cannot understand what to start with. Fortunately you answered this question. Thank you again!

Ahrefs is incredibly comprehensive and straight forward. From keyword discovery to site audits I use ahrefs for all my SEO needs. It's the first SEO program I was introduced to when starting me SEM management career and has proven to be the best time and time again. I've used their competitors liker moz, SEM rush, and a couple other services- none of which have come close to stacking up.


FinancesOnline is available for free for all business professionals interested in an efficient way to find top-notch SaaS solutions. We are able to keep our service free of charge thanks to cooperation with some of the vendors, who are willing to pay us for traffic and sales opportunities provided by our website. Please note, that FinancesOnline lists all vendors, we’re not limited only to the ones that pay us, and all software providers have an equal opportunity to get featured in our rankings and comparisons, win awards, gather user reviews, all in our effort to give you reliable advice that will enable you to make well-informed purchase decisions.
×